Manually sifting through extensive amounts of data to find relevant insights can be like searching for a needle in a haystack. Among these tangles, Google search operators provide orders. These custom commands refine your search engine queries to yield precise results. They’re not merely shortcuts but filtering and putting information together to allow you to […]

The post Google Search Operators That SEO Specialists Need to Know appeared first on Similarweb.

Every day, news of another shiny new AI chatbot seems to hit the market. So we’ve decided to help you work smarter, like giving you the tools to measure all that Chatbot traffic you may (or may not) be getting. Recent market signals show just how fast things are moving: GenAI is changing how consumers […]

The post March’s Product Updates: GenAI Takes the Lead appeared first on Similarweb.

If your focus is mastering Amazon on-site search, your head’s in the right place. With 60.1% of all Amazon US traffic being direct (according to Similarweb data), most of your audience is already there. But what about the remaining 39.9%? If you’re serious about scaling on Amazon, you can’t just optimize for what happens after […]

The post How To Get Traffic To Amazon Listings From Google Search appeared first on Similarweb.

Do you spend your working day focused on online success? Well, from marketers to web managers to data analysts, the key is getting the right insights by working smarter, not harder. And our latest updates will help you do just that. Here’s our showcase of the improvements we have made to the Web Intelligence platform […]

The post Now Available: 6 Powerful New Updates from Similarweb appeared first on Similarweb.

Throughout the years, Google has constantly made updates to its algorithms, and that causes rank fluctuations in the search results. So far in 2025, Google has rolled out its first confirmed core algorithm update. Below you’ll find an up-to-date summary of the confirmed and unconfirmed updates with additional resources and links to help you better […]

The post Google Algorithm Updates – Latest News & History appeared first on Similarweb.

Whether you’re managing marketing for a scrappy startup or steering strategy at an established enterprise, you need real, actionable content marketing tips that move the needle. We’ll zero in on content marketing tips for small-sized businesses—the kind of practical advice that helps you cut through the noise, increase traffic, and build a loyal audience. And […]

The post Content Marketing Tips for 2025 That Actually Work appeared first on Similarweb.

Imagine this: you’re trying to get to a webpage but instead of the content you were expecting, you see the 502 Bad Gateway error. It’s a common problem for those online all the time but the cause can be hard to find. This error means there’s a communication breakdown between servers which signals deeper issues […]

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Ever wonder how some businesses always seem to know what people want before everyone else? That’s usually thanks to demand analysis. It’s a way for companies to anticipate consumer behavior and figure out what people are looking for, what’s becoming popular, and how things might change. By looking at past data, search trends, and keywords, […]

The post What is Demand Analysis? appeared first on Similarweb.

Markets and consumer habits change and move on. New players enter the fray, new tech comes, goes, and becomes old. Welcome to the world of market shifts — your business needs to be ready for them. Market shifts can erode your customer base, drain revenue, and hand your advantage to the competition. But those paying […]

The post Market Shifts: What They Are, How They Impact Businesses, and How to Adapt appeared first on Similarweb.

In today’s digital economy, competition is fierce. In fact, 63% of marketers say their top challenge is generating traffic and leads in highly saturated markets. Whether you’re a business owner, marketer, or product strategist, staying ahead means having a deep understanding of your competitive landscape. In this article, we define what makes a market competor […]

The post Competitive Markets: What They Are & How to Stay Ahead of Market Competition appeared first on Similarweb.

Most blog posts get ignored. Readers land on them, skim a few lines, and bounce—off to something more interesting. Why? Because too many blogs are dull, bloated, or just plain forgettable. No hook. No personality. No reason to keep reading. But here’s the thing: yours doesn’t have to be. The best blogs? They grab attention […]

The post 22 Blog Post Writing Tips You Must Know appeared first on Similarweb.

Market intelligence and competitive intelligence get mixed up a lot. But they’re not the same thing. Knowing the difference and how to optimize both helps you to make smarter business decisions. Market intelligence zooms out and provides a big-picture view of industry trends, consumer behavior, and market conditions. Competitive intelligence, on the other hand, looks […]

The post Market Intelligence vs. Competitive Intelligence: What’s the Difference? appeared first on Similarweb.