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PR Daily

PR Daily is your PR compass, guiding you through the dynamic world of public relations with strategic insights and trends.

October 4, 2024  14:49:19

Also: Brief strike earns U.S. dockworkers big labor deal; Savannah Bananas shows payoff of daring to be different. The catastrophic effects of Hurricane Helene have residents throughout the southeastern United States looking for information about support services and operational updates only to find posts filled with misleading information about the response from the federal government […]

The post The Scoop: Misinformation hurts Helene response efforts appeared first on PR Daily.

October 4, 2024  10:00:40

Ashli Bobo shares her favorite tool. Ashli Bobo, director of communications for Infiniti Americas, oversees public relations, employee communication, and retailer strategies. She’s responsible for all things related to product, brand, and corporate communications in the Americas. With over 20 years of experience, Bobo has a wealth of knowledge in strategic planning, media relations, content […]

The post How I Got Here: Ashli Bobo of Infiniti on the power of cross-mentorship for professional growth appeared first on PR Daily.

October 4, 2024  07:31:56

A new episode of The Friday Reporter podcast. Traci Scott is the author of “Take off your Hoop Earrings Before Putting on your Gas Mask.” It’s a story of how a civilian public affairs pro found herself in Iraq during Operation Iraqi Freedom. As an aspiring journalist, Traci was encouraged to reach for the highest […]

The post The Friday Reporter: Traci Scott appeared first on PR Daily.

October 3, 2024  13:00:28

Paywalls can be a boon for news outlets and a pain for PR pros — but what does the general public think? Paywalls seem to be cropping up on every news site, cutting off stories that once would have been freely available to the public. Just this week, CNN announced it will charge users who […]

The post By the Numbers: What consumers think about paying for news appeared first on PR Daily.

October 3, 2024  12:27:28

A well-stocked library of photos, videos and ready-to-go digital assets gives a company control over its own narrative. The modern media landscape presents  opportunities for organizations to take control over their image and messaging. The longstanding struggles of the traditional news media have presented challenges to those accustomed to working with reporters as a way […]

The post The benefits of a brand newsroom as part of an overall media strategy appeared first on PR Daily.

October 3, 2024  08:00:09

Winners will be revealed on Dec. 11 at the Chelsea Pier City Winery in NYC where Top Agencies will also be honored. As the communications landscape evolved at breakneck speed in 2024, PR professionals adapted with ingenuity, determination and a deep commitment to excellence. Finalists in the PR Daily Awards stood out by rising to […]

The post PR Daily Awards and Top Agencies finalists and honorees announced: See the full list appeared first on PR Daily.

October 2, 2024  15:52:19

Also: CNN launches digital paywall; U.S. port workers strike. With only five weeks to go until Election Day, Democrat Tim Walz and Republican JD Vance stuck to their talking points during Tuesday night’s vice-presidential debate. The head-to-head debate in New York was a policy-focused discussion, with the candidates sparring on issues like immigration, the economy, […]

The post The Scoop: Vance’s ‘slick’ performance helps Republicans claim debate win  appeared first on PR Daily.

October 2, 2024  10:00:56

Tailor data to reflect broader business goals. When explaining the value of a public relations campaign to a company’s C-suite, it’s essential to use metrics that are reasonable, meaningful and easy to measure. “Data is the language of business, and that’s what will enable your internal clients to understand what you do and a little […]

The post ‘Reasonable’ metrics offer straightforward way to prove PR value to C-suite appeared first on PR Daily.

October 1, 2024  11:00:22

Year-round communications helped develop ‘source of truth’ as situation unfolded. American Water’s Ruben Rodriguez vividly recalls the moments in February 2023 after a Norfolk Southern train derailed near East Palestine, Ohio. Rodriguez is the senior director of external communications for the corporate side of American Water, one of the largest publicly traded water and wastewater […]

The post PR insights gained from the Norfolk Southern train derailment response appeared first on PR Daily.

October 1, 2024  10:00:11

The latest member-exclusive report offers insights and strategies for navigating the complexities of budgeting.

The post Takeaways from Ragan’s ‘Building a Budget’ Leadership Council report appeared first on PR Daily.

October 1, 2024  10:00:10

Including Reddit, YouTube Pinterest and more. The apps giveth, the apps taketh away. This week Reddit is going deep on AI translation while TikTok released a ton of new features for subscribers. At the same time, LinkedIn is nixing a popular badge and X is looking at overhauling the block button. Let’s get into all […]

The post New social media features and updates to know this week appeared first on PR Daily.

September 30, 2024  15:49:29

Plus: California governor vetoes contentious AI regulation bill; Amazon Prime eyes live news. Hurricane Helene has devastated a huge swath of the American southeast from Florida to Tennessee, with the mountainous Western North Carolina region facing particular destruction. Tiny towns were swept away in raging floodwaters and the city of Asheville remains largely cut off […]

The post The Scoop: Hurricane Helene stresses communications in every way imaginable appeared first on PR Daily.

September 30, 2024  10:00:00

It’s time to think about tomorrow. Grace Williams is VP of client relations at PANBlast.  For most, the pumpkin spice latte is synonymous with fall, but for those of us in public relations, the latte’s return marks the start of a different season — predictions season. Each year, brands and publications alike publish perspectives on […]

The post Pitching 2025 predictions? Read this first. appeared first on PR Daily.

September 28, 2024  11:00:48

Payne was honored for a life of improving the industry for all. This is Richelle Payne’s time to serve. The way she sees it, in her 20s, she paid her dues. In her 30s, she differentiated herself and specialized. In her 40s, she became a leader. “Now that I’m in my 50s, I get to […]

The post ‘An influencer to the influencers’: Richelle Payne honored with Ragan’s Outstanding Service to the Industry Award appeared first on PR Daily.

September 27, 2024  20:30:38

Winners were honored at a special awards luncheon in New York City on Friday. The 2024 CSR & Diversity Awards spotlighted an impressive group of communicators and campaigns who forged intersectional relationships with their communities, prioritized equity in their hiring practices, launched inclusive partnerships with others doing complementary work, and much more. Ragan Communications hosted […]

The post Celebrating the winners of Ragan’s 2024 CSR & Diversity Awards: List of winners appeared first on PR Daily.

September 27, 2024  19:30:01

Winners were celebrated during a special awards luncheon in New York City on Friday. PR Daily’s 2024 Nonprofit Awards celebrated the people, organizations and communities whose messages drove awareness and championed the causes that advanced their missions. PR Daily hosted an awards luncheon on Sept. 27th at New York City’s Yale Club, where attendees gathered […]

The post See all winners of PR Daily’s 2024 Nonprofit Awards appeared first on PR Daily.

September 27, 2024  15:19:53

Also: How NWS keeps citizens informed about hurricanes on social media; Wendy’s sly campaign jabs at McDonald’s. OpenAI CTO Mira Murati is the latest in a string of top researchers and executives to step down from the nonprofit tech lab. The Wall Street Journal reported that the leadership shakeup is the result of internal rift […]

The post The Scoop: OpenAI addresses path forward after major shakeups appeared first on PR Daily.

September 27, 2024  14:29:15

A new episode of The Friday Reporter podcast. Katie Cochran is the founder and host of a new podcast miniseries, “This Election,” where she takes on the trauma response we’re all having. With guests in the field of psychology, mindfulness, musical therapy and others, each episode gives you a takeaway — a way to help […]

The post The Friday Reporter: Katie Cochran appeared first on PR Daily.

September 27, 2024  11:00:46

Linda Zebian shares the proudest moment of her career. Linda Zebian joined Muck Rack as its first-ever director of communications in 2022. As the comms technology platform’s senior communications director, Zebian sets the communications strategy for the company’s enterprise, both internally and externally, including messaging, issues management, media relations and employee communications.  Before her current […]

The post How I Got Here with Muck Rack’s Linda Zebian: Embracing AI and storytelling appeared first on PR Daily.

September 27, 2024  10:00:05

Celebrate your work!

The post Entires now open: PR Daily’s Media Relations Awards appeared first on PR Daily.

September 26, 2024  10:30:18

And how to break stereotypes to provide authentic messaging. Latinas are an increasingly critical demographic of the U.S. population. There are 30 million Hispanic women in the United States, nearly 10% of all people in the country. And 86% of those Latinas report that they are responsible for purchasing decisions in their households. In other […]

The post By the Numbers: How brands can better represent the growing Latina market appeared first on PR Daily.

September 26, 2024  10:00:35

Complete our survey to receive a $150 discount to a virtual Ragan conference. Modern communications would be impossible without a wealth of tools and technology to help us. Whether you’re gathering employee pulse surveys, keeping media contacts up-to-date or collaborating with AI, commtech allows us to work faster and better. But getting the budget and […]

The post Take the survey: How do you get the tools you need to succeed? appeared first on PR Daily.

September 26, 2024  10:00:15

With budget season upon us, communications leaders must get creative in making their case. With budget season upon us, communications leaders must get creative in making the case for securing the resources they need. Because comms is often the coordinator and convener of cross-departmental campaigns and initiatives, it often means securing the resources required to […]

The post Advocating for comms budget in ‘the land of unfunded mandates’ appeared first on PR Daily.

September 25, 2024  14:51:28

Plus: OpenAI releases more human-like voice assistant; WhatsApp grows in popularity for news sites. Two huge corporations are facing questions about the truth behind their statements about recycling ad the environmental impact of their materials. Petroleum giant ExxonMobil faces a lawsuit from the state of California claiming it knowingly misled the public for decades about […]

The post The Scoop: Exxon, Shein face government scrutiny over environmental claims appeared first on PR Daily.

September 25, 2024  11:00:18

A look into the future from communicators. If anyone has a crystal ball, would you share it with us? Because right now, the future is looking a little murky. But we polled some smart communicators to figure out where the practice might be headed. We asked on LinkedIn: “What is the biggest PR storyline you […]

The post The biggest communications storylines for 2025 appeared first on PR Daily.