Google Search Console is an essential SEO tool. Yet, some people find it a little bit scary and complicated at first sight. In this guide, we’ll cover all the…

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While search engine optimization (SEO) is essential for your content and offerings to reach your target readers, it is also essential to stay up to date with the latest…

The post What is generative engine optimization & how does it work? appeared first on Mangools.

Search intent is one of the most crucial pillars in SEO and keyword research. If you don’t understand why users are typing certain keywords into Google, how can you…

The post Search intent: What is it & why does it matter for SEO? appeared first on Mangools.

Backlinks have always been the foundation of search engines, ever since Larry Page and Sergey Brin created the PageRank algorithm 28 years ago, as per the history of Google.…

The post Backlinks: A beginner’s guide to all the important aspects appeared first on Mangools.

Have you ever encountered a broken link or been sent to a page that no longer exists?  Frustrating, right?  Understanding redirects can help you avoid these common issues and…

The post Redirects & SEO: The complete guide for absolute beginners appeared first on Mangools.

To earn a commission by promoting and selling other people’s or companies’ products or services, affiliate marketers need a constant flow of traffic. Potential customers can come from various…

The post Affiliate SEO marketing: A comprehensive guide for beginners appeared first on Mangools.

Running an international site may seem easy until you remember that not everyone understands English.  Targeting non-English speakers with an English-only site wastes money and frustrates potential customers.  International…

The post What is hreflang and why is it important for SEO? appeared first on Mangools.

What is a meta description? A meta description is a piece of HTML code that briefly describes what a webpage is about. It usually appears in the SERP as…

The post What is meta description and how to write it? appeared first on Mangools.

International SEO involves optimizing your website for different regions and languages in order to ensure that it ranks well in Google Search worldwide. This strategy is essential for businesses…

The post International SEO: How to optimize your website for multiple countries appeared first on Mangools.

When you are starting a website, you might feel a little bit lost about how it should be structured. What should be the home page? What categories should it…

The post What is keyword mapping and why you should never skip it? appeared first on Mangools.