The Similarweb Blog
Immerse yourself in the dynamic world of digital trends influencing marketing, research, sales, and investments on The Similarweb Blog.
If it clears an antitrust court challenge, the merger would create contender for the #2 luxury group by consumer interest The luxury goods market stands to be reshaped if Tapestry Inc.’s proposed $8.5 billion acquisition of Capri Holdings can get past a US Federal Trade Commission challenge. A Similarweb analysis of worldwide desktop and mobile […]
The post Search Ranking Shows How Merger of Tapestry and Capri Would Change the Luxury Market appeared first on Similarweb.
Dispute erupts as traffic has been shrinking to WordPress.com as well as its web hosting rival Drama has broken out between the founder of the WordPress project and one of the most prominent hosting companies that supports WordPress websites, WP Engine. The conflict has caught WordPress business users in the crossfire and dismayed WordPress community […]
The post WordPress.com and WP Engine Fight Over a Shrinking Pie appeared first on Similarweb.
What do we want? Seamless data integration! When do we want it? Now! Look no further because Similarweb’s Data-as-a-Service (DaaS) is making it easier to blend, visualize, and analyze our data with two new connectors in Google Looker Studio: Website Analysis: Benchmark your website performance and dive deeper into competitor analysis to amplify your marketing […]
The post Introducing Similarweb Google Looker Studio Connectors: Easy Access to Data at Scale appeared first on Similarweb.
Every content writer and SEO expert shares a common goal: to craft content that both hooks readers and performs well in search engines. But let’s be real – sometimes, those SEO insights and tactics get overlooked or done halfway. One simple, yet often underutilized, method to improve both readability and SEO? You guessed it: heading […]
The post How to Use Heading Tags? Best Practices for SEO appeared first on Similarweb.
Thinking about launching an ecommerce business? It’s an exciting venture, but don’t let the glitter of online sales blind you to the challenges ahead. That’s where ecommerce market research comes into play! By digging into the data, you can uncover insights that transform your business strategy from guesswork to gold. With accurate data at your […]
The post Ecommerce Market Research: Your Secret Weapon for Online Success appeared first on Similarweb.
If you’re aiming to become a pro in market research, it all starts with getting familiar with the key terms. Knowing the market research lingo helps you gather, analyze, and make sense of data that tells you how markets operate, what consumers are thinking, and what your competitors are up to. According to a report […]
The post A Guide to Market Research Terminology For Beginners appeared first on Similarweb.
In such a competitive landscape, it’s never been more important to know your customers inside and out. Enter: consumer profiling – the ultimate tool for gaining deep insights into your target audience. With consumer profiling, retailers can customize their products, services and marketing efforts to truly resonate with their customers. Imagine a retail company that […]
The post Consumer Profiling: Targeting Your Ideal Customer appeared first on Similarweb.
Blogging has become a fantastic tool for self-expression and professional development. Whether you’re writing about your work or hoping to make a positive impact on people’s lives, your blogging journey starts today. There are over 600 million active bloggers worldwide. The first steps can feel a little overwhelming, but understanding how to start your own […]
The post Starting a Blog? Best Blogging Guide for Beginners appeared first on Similarweb.
Having the best data at your fingertips is make-or-break when it comes to leading your market. However, when relying on poor data, the cost to your business may be higher than you realize. This is why Similarweb continuously strives to improve our data so that we can provide the most accurate and actionable digital intelligence […]
The post New Data Version: The Best Digital Data Just Got Better appeared first on Similarweb.
In the investment world, there are tens of thousands of publicly listed companies that are traded on hundreds of stock exchanges worldwide. Each of these publicly traded companies is tied to a tremendous amount of data that includes sector and industry classifications, subsidiaries, unique numeric identifiers, and, of course, ticker symbols. This data is crucial […]
The post Ticker Mapping: Unlocking Alpha with Alternative Data appeared first on Similarweb.
It’s 9 am, and your to-do list is already daunting. You dive into researching companies, determined to send the best outreach emails. But as the hours pass, you’re buried in tabs, spreadsheets, and a cursor in an email that keeps blinking. By lunchtime, you’ve barely made a dent in your tasks, with emails piling up, […]
The post Mastering Time Management for SDRs: Boost Your Productivity and Email Open Rates appeared first on Similarweb.
Have you ever had a friend who claimed they thought of a cab-ordering app before Uber? Or know a business locked in a two-year deliberation cycle over a new product? Imagine if you could help them spot a market opportunity and validate it. Or, better still, come up with a groundbreaking idea for your own […]
The post Market Opportunities: How to Identify and Analyze Them appeared first on Similarweb.