Video advertising is a paid marketing tactic that uses videos to promote products, services, and/or brands.

Learn the basics of SEO—from keyword research to technical SEO—to rank higher in search results.

Pagination in SEO is splitting your content across multiple pages. It‘s good for SEO if implemented correctly.

Grow your blog with blogging tools like ContentShake AI, Adobe Express, Keyword Magic Tool, and Asana.

Follow our simple steps to redirect HTTP to HTTPS on your site using WordPress, Windows IIS, and Apache.

Learn how to find competitor backlinks and build better backlinks for your site using simple, proven tactics.

Learn why and how to track marketing KPIs like conversion rate, cost per lead, organic clicks, and open rate.

Duplicate content is identical or highly similar content that appears in more than one place online.

SEO plagiarism involves copying other sites’ content (intentionally or not). It can have serious consequences.

HTTPS encrypts your site‘s data with an SSL certificate, and HTTP doesn‘t. Learn how to secure your site.

Promote your site using free and low-cost tactics like on-page SEO, social media, and email marketing.

Instagram SEO tips include using keywords in your captions, optimizing your profile, and writing image alt text.

Alternatives to Google Trends include TrendFeed, Muck Rack, Semrush, Treendly, and Trend Hunter.

Explore free Google SEO tools to optimize your site, track performance, and improve search rankings.

To create an HTML redirect to another page, add a meta refresh tag inside the section of the page.

Common SEO interview questions include: What are some ranking factors? What is your view on AI content?

Conversion rate optimization means increasing the percentage of users who convert (buy, sign up, etc).

A marketing calendar helps you plan and execute marketing activities consistently. Learn how to build one.

Quality Score is a tool that helps you measure the quality and relevance of your Google ad campaigns.

Discover how to spot and exploit weak spots in Google’s SERPs to improve your rankings and outshine the competition using proven SEO strategies.