Software-as-a-service (SaaS) continues to revolutionize the software market and the way businesses approach their operations. From flexibility to cost savings, the SaaS software model has risen in popularity. Organizations now use an average of 112 SaaS applications, up from 16 in 2017. SaaS has become the dominant software model, representing over 50% of the market. …

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Market analysis is the process of collecting and analyzing information about your specific market. It involves speaking to your customers, analyzing competitors, and identifying industry trends. The result? You’re able to: Make better business decisions Save time (and money) Create a better experience for your customers In this article, we’ll go through the exact steps …

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In today’s rapidly changing work landscape, remote work has emerged as a popular working model, offering employees increased flexibility. In this article, we’ll cover the latest statistics on remote work prevalence, benefits, and challenges of remote work. Click for a specific section: General Remote Work Statistics and Trends Remote Work Preferences Remote Work Benefits and …

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The term digital transformation describes the journey undertaken by companies to implement new technologies that promote change and improve business processes. Examples of digital transformation technologies include AI, hybrid cloud, and big data analytics. Digital transformation ranks among the top priorities for organizations in 2024. Yet, only around one-third of digital transformation initiatives are considered …

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The importance of comprehensive onboarding cannot be overstated, as it plays a crucial role in the long-term success of new employees and organizations’ productivity. Ineffective onboarding experience may lead to increased turnover rates and damage the employer brand and its business bottom line. What’s the state of employee onboarding in 2024? In this blog post, …

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AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. With the goal of driving more sales for your business (or your client’s business). You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. And the technology is continuously …

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